Mercedes Benz, leading premium brand in India, realises that it is going to be quite tough to get out of these difficult times. In an attempt to revive customer confidence on the three-pointed star, the company has introduced an array of interesting finance schemes. Under the new Wishbox 2.0 scheme, the company will now offer tailor-made financial solutions to its clients, allowing them to not worry too much about such a huge financial commitment during these tough times. Additionally, the company also announced that doctors can obtain a benefit of INR 1 lakh on their purchase. The company also has pledged to donate INR 15,000 to the PM Care Fund for the first 500 cars sold online.
The key highlights of Wishbox2.0, which would be applicable on the C-Class, E-Class and GLC-Class cars, are listed below:
Three months no EMI
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Customer benefits: No EMI for the first 3 months- hence no postponement of purchase
-Under ‘Wishbox 2.0’ a customer opting for a Standard Loan and Agility can avail of an EMI free period for the first three months.
-EMIs will only commence after 3 months period of the 3/4/5 years loan as customized b by the customer
Step-Up 2020: Drive More Pay Less
- Customer benefits: Good for exchange & trade-ins and requires a low financial commitment, providing a very low EMI for the remaining months of 2020 at 20% down payment
-The ‘Step-Up 2020’ is based on Agility and empowers the customer to opt for a payment option suiting her/his financial convenience based on the availability of liquidity
-Small sum as the EMIs for the first 6 months of the contract and regular EMIs starts from 7th month onward
-This offer relieves the customer of any financial stress and builds the confidence for making the purchase
EZ 10 or 10-year Finance scheme
- Customer benefits: First time ever a 10 years loan tenure with completely affordable upgrades for customers and low EMI of Rs 1499/lakh
-In a first of its kind initiative, Mercedes-Benz India is extending a customer’s loan tenure to 10 years. This financial solution is based on 5 years Agility and 5 years refinance, and an amalgamation of two contracts
-The customer also has the option to opt for a guaranteed buy-back after 5 Years.
-In addition, the customer can avail the benefit of lowest per lac EMI of INR 1499
Martin Schwenk, MD & CEO, Mercedes-Benz India Limited, said, “Customer centricity has been central to all our market strategy and at Mercedes-Benz we have developed a deep understanding of the luxury car market and that of our customers. As the markets across the country start reopening and operations begin in a graded manner, we are introducing ‘Wishbox 2.0’, a host of customized and highly flexible financial solutions, aimed at reinstalling customer confidence and empowering them to buy their Mercedes. ‘Wishbox 2.0’ is highly flexible and we are confident will instil customer confidence by offsetting some of their financial commitments. These smart financing solutions are one-of-its-kind and are our own way of supporting our customers’ investments and addressing the prevalent market challenges. We are confident that ‘Wish Box 2.0’ will find value among the customers and create some positivity in the market, continuing its success story from 2019. We are swiftly getting back to business with gradual re-opening of our dealerships across markets following all the social distancing protocols and adhering to all safety and sanitization measures. We are confident, we will be able to operationalize the remaining outlets following the local authorities’ directives, soon.” Mr. Schwenk added.