Lexus India has announced a new green initiative to help neutralize the impact of its carbon footprint in the country.

Under this programme, Lexus India will plant a tree on behalf of every Lexus customer for every car sold starting August 2017. The trees will be planted across certain regions in India.

The Delhi and Gurgaon guest experience centers along with the Chandigarh after sales service facility will plant trees at the periphery of Sitamata Sanctuary in Rajasthan, the Mumbai guest experience center will plant trees in Nimbora and Amravati in the state of Maharashtra , with the support of Grow-Trees.com while the Bengaluru guest experience center and the Hyderabad, Kochi and Chennai after sales service facilities will plant trees at Toyota Kirloskar Motor’s manufacturing facility in Bidadi, Karnataka.

The Lexus India portfolio comprises of the ES300h sedan, RX450h and LX450d SUVs. All three models are sold in India via the CBU route.